Posted by: the3rdi | June 6, 2011

Get involved in Enterprise

The UKFEA is a brand new ambassadors programme to inspire more women across the UK to get involved in enterprise.

It is now seeking female champions from a wide range of business backgrounds to share their experiences, and spread their entrepreneurial passion to the next generation of female entrepreneurs.

This exciting new initiative, led by enterprise experts YTKO and delivered by the Enterprising Women, in partnership with the Institute of Directors, Her Business and Forward Ladies. It is part of a wider European programme called the European Network of Female Entrepreneurship Ambassadors (ENFEA). Ambassadors will be recruited from all parts of the UK, to reach into communities and to work with women and girls, to raise enterprise aspirations and encourage them to start up in business.

Fifty exceptional ambassadors will be selected to proactively campaign and participate in a range of activities, including conferences, media engagements, contributing to online webcasts, activities in schools, colleges and universities, workshops and policy debates.

The programme aims to impact upon 20,000 females from a range of backgrounds, with up to 6,000 participating in educational events and 3,000 women and girls involved in some form of entrepreneurial activity before the end of the project in November 2012.

Bev Hurley, CEO of YTKO, founder of the Enterprising Women community and holder of the Queen’s Award Enterprise Promotion, commented: “This is an exciting opportunity for successful businesswomen to make a positive contribution to future of UK business, by encouraging more young women to explore enterprise as an attractive career option.

“Women’s representation in business and self-employment in the UK is far short of their representation in the labour market. We’re confident that our new ambassadors will start to turn this around and arouse interest and motivation towards enterprise.”

Businesswomen interested in pledging their support and becoming an ambassador for this worthwhile cause will also benefit from profile-raising media opportunities and the ability to demonstrate their commitment to corporate social responsibility. Application forms are available on the UKFEA website at

As the UK’s leading business support network solely focused on developing female entrepreneurs, Enterprising Women is well positioned to head the ambassador programme to increase entrepreneurial activity amongst women and girls.
Created and managed by YTKO, a Prowess Flagship organisation, Enterprising Women was selected as UK best practice for SME support by the Department for Business, Innovation and Skills (BIS) in 2009.

The UK partnership will work closely with and support the European Network of Female Entrepreneurship Ambassadors (ENFEA), which coordinates women’s enterprise ambassador programmes in 22 countries across the EU.
About the UK Women’s Enterprise Ambassador Programme

The UK Women’s Enterprise Ambassador Programme has a clear mission – to boost the rate of female entrepreneurial activity across England, Ireland, Scotland and Wales. By reaching 20,000 women and girls aged 11 upwards, the programme’s 50 ambassadors will help to establish the participation of up to 6,000 women, with half undertaking some form of enterprise activity over the project lifetime, to November 2012.

UKFEA is part of a wider EU ambassador network. The European Network of Female Entrepreneurship Ambassadors (ENFEA) is a comprised of 21 other European countries including France, Germany and Italy. Together, these countries provide a high-level network of 250 role models who act as ambassadors, sharing the message about the benefits of female entrepreneurship across Europe.


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